Marketing is growing quickly. Every day, we are creating more content and are running more campaigns using various media channels. As a result, marketers are facing extreme complexities in their ability to efficiently orchestrate their activities on time and in a controlled manner, while keeping budget costs at a minimum. Agil Technologies is announcing the launch of agility, the next marketing collaborative platform that unifies and streamlines the brand marketing ecosystem, while it easily connects all players in order to free up brands from the complexities they are facing and provide them with four major benefits:   ??????? Simplification: Simplifies the management of marketing activities, allowing all players like teammates, agencies and freelancers to work together on projects in one place, 24/7, everywhere in the world, from creation to campaign delivery distribution and reporting. ??????? Acceleration: Speeds up the brand?s acquisition, implementation, use and renewal of the best of breed marketing automation apps that are easily accessible through the agility platform. ??????? Optimisation: Optimises productivity and brings efficiencies to the entire marketing ecosystem and stakeholders working with brands. ??????? Control: Creates powerful reports on activities and generates analytics that include apps kpi?s, as well as key data from 3rd party sources tailored to measure?and control the brand ecosystem. How? Agil Technologies has built a unique, innovative and intuitive marketing collaborative platform, which takes advantage of open innovation provided by the best existing marketing automation tools and apps in the world. As a result, campaigns are performed more efficiently and all information and content are accessible from one place for everyone. Campaign activation can be rolled-out directly from agility using the apps corresponding to the chosen channel. In addition, using agility massively reduces time to market that allows marketers to concentrate on other value added activities. Finally, through the reporting dashboard, all players are in full control of what is happening and can drive their activities in real time. This integrated end-to-end workflow drastically reduces marketing costs.