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Top 5 SEO Tools to Augment your Search Visibility in 2017 Mobile Commerce Marketing

Top 5 SEO Tools to Augment your Search Visibility in 2017

ashu
ashu@DigitalMonster.org
If you are looking forward to get a streamline flow of organic traffic to your website then it is necessary that you start using few of the below SEO tools. SEO tools help you in optimizing your website for search visibility. Search algorithms have evolved into sophisticated AI’s that only the best articles will rank in SERP. Even though the primary criterion for search is high quality contents its necessary that you optimize your website for bots. SEO helps the crawlers/bots in determining how much value the article will add to the end user.

Google PageSpeed Insights

Google PageSpeed Insights helps in calculating your website performance. The performance is then indicated on a scale of 0-100. Once you submit the URL for performance test it will look for HTML structure of the page, JavaScript, CSS, Image size, server configuration, etc. Based on the analysis a score will be tagged on individual criteria. A performance score of 85 and above is ideal, that it indicates the website is performing well. However, the network connection speed plays an important role in determining the website performance. The most amazing part about this tool is that it gives you recommendations where   improvement is needed.

HootSuite

HootSuite is a social media management tools preferred by many SEO experts. The tool helps you to schedule tweets and posts across social platforms. Hootsuite also helps you to monitor your brand and respond to the users instantly. The most compelling feature of HootSuite is that it helps in managing multiple social accounts. The free version of HootSuite helps you to manage 3 social accounts, and the premium version can manage up to 50 accounts at once. Another feature of this tool is the team management facility. Consider you got 100 tweets mentioning your business, or customers trying to interact with you. Then the best option for you as an admin is to delegate the work to different people in the team. So that any query related to your business can be addressed at once.

PiktoChart

We all know that a picture can portray 1000 words. Images are one best way to convey your ideas and tell stories to a mass audience. With PiktoChart you can create infographics which can explain a process or a story. Infographics will contain both images and words, combined together to give the user a better understanding of what you intend to convey. Infographics are often used to explain heavy topics in an enjoyable way. Social media have become a treasure vault of images and videos. Social shares are more on tweets that have a compelling image attached to it. Most brands use visual graphics to augment their brand awareness.

Schema Creator

Schema markup is a specific structure of codes and tags used to customize the way your web page is presented in SERP. Often you may have got perplexed to see few results on the SERP having certain ratings (star rating). Adding a schema markup to the HTML enhances the rich snippet displayed below the URL and entices users to click on the link. Schema structure helps to markup all kinds of data from products/ services/ events. It is often used to display additional information on the search result page.

Moz Tool Bar

SEO MozBar is really an amazing tool that helps in getting information about your Page Authority (PA), Domain Authority (DA), no: of backlinks to your site, etc. So far MozBar has helped people to save a lot of time and effort in optimizing their articles. Everyone knows that higher the backlinks to your site more will be your domain authority, as the domain authority increases your website ranking also increases. MozBar helps in identifying whether a website gives do-follow links or not. If yes then that’s the kind of websites you should engage with and try to get backlinks.
Wondering why you still need these top SEO tools, take a step back and evaluate your content strategy then you will understand the importance of SEO tools and how it will help in getting better conversion. Learn more

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